The next generation of money-makers, spenders, and investors isn’t coming––they’re already here. And they’re largely female. Women currently make 90% of the financial decisions in American households, whether they’re partnered or not. They also invest over 90% of their assets and earnings back into their families. Yup, women are officially here, and we could say they’re doing things a little bit differently. This means that they’re seeking a different type of service offering. Has your credit union explored the needs of this crucial segment of your member population (one that’s so often underestimated and underserved by ‘Big Finance’)?
That’s why Penny Finance is here. With data from about 30,000 women, join Founder & CEO Crissi Cole to discuss the latest on all the ways women are flipping the financial game on its head. We’ll discuss their fiscal challenges and goals, as well as strategies to engage and support your existing members.
As Community Financial Credit Union President & CEO Tansley Stearns recently wrote in the Credit Union Business News, “…we have the responsibility to support members through life’s challenges and give them the power to dream bigger than their circumstance.” Let’s join forces to support women.
Speakers: Crissi Cole, Founder & CEO
This webinar is part of the Fintech Connect Webinar Series, a dynamic follow-up to our recent conference, which showcase one innovative fintech each week from July 23rd through September 9, 2024.
Learn more about the Fintech Connect Webinar Series, and select your sessions.
Please note that this webinar series is exclusively for credit union professionals. Partners interested in connecting with CCUA credit unions can email solutions@ccua.org.
